Archive for month: June, 2021

Atlanta’s Piedmont Park Summer Camp Experience

It’s finally summer! Kids are out of school, the weather is great and there is lots to do. What better way for a child to spend it than in Atlanta’s beautiful Piedmont Park? Summer of STEAM offers a hands-on, fun environmental learning experience for everyone. From science experiments to afternoon fitness sessions, the Piedmont Park Conservancy gives an unforgettable camp experience instilling the importance of green space in future generations.

Mornings start with a group-wide activity and making sure everyone is ready for a day full of learning. This day of fun includes experiments, arts and crafts and other activities. Some of the campers’ favorite experiments from past camp sessions include building and launching a rocket and an exploding paint project. These experiments offer a great hands-on, visual learning experience that the kids love!

Arts and crafts time allows the campers and staff to interact even more. Sometimes the crafts are difficult and require camp staff to get down and help each kid understand the project and go through with them step-by-step.

Many campers state that their favorite part of the camp are all the new friends that they make throughout the sessions. There are many kids that do all the camps every year, and one told us she attends them annually as a family tradition. She also told us she still has friends from past years’ sessions! There are so many opportunities to make new friends during the camp, especially during the afternoon fitness sessions.

The afternoon fitness sessions are directed by NSCA certified Strength and Conditioning Specialist Saidah Jones. These sessions typically begin with open playtime, where they can hold group jump-rope competitions or play four square. Then, it is time to go to the Active Oval! The best spot for fitness, campers can run around the half-mile track to get energy out then go and play various sports together. Our sand volleyball courts are always a favorite for all, as there is something for everyone. They can play a game of volleyball, or they can dig around in the sand and build sandcastles with each other.

From funny moments like bug mishaps to learning new things like bird flight patterns, Summer of STEAM offers fun for all. The campers are exposed to environmental education in real-life scenarios and are able to get active and play outside with each other, making so many new friends! Piedmont Park’s environmental education programs are so much more than just learning, it’s an opportunity for Atlanta’s youngest residents to connect, learn and become future stewards of our community.

Have young learners at home that love Piedmont Park? Check out some of our learning activity downloads.

Four Reasons to Promote Your Brand at Piedmont Park

Piedmont Park is filled with many opportunities to promote your brand. The Conservancy offers 3 venues and 2 lawn spaces for activations. The amazing views and greenspaces draw in visitors from all over the city of Atlanta and the Southeast region, making it the perfect place to promote your business. Reach thousands of potential customers by bringing your brand to Piedmont Park. Here are the top four reasons to bring your company to Atlanta’s favorite park.

1. Raise Awareness About Your Business

Piedmont Park is a great place to raise awareness about your business. Many community members and visitors to the area come to Piedmont Park for a fun time outdoors. The Park gets heavy foot traffic, giving featured businesses ample opportunity to reach a large audience. Bring pamphlets and giveaways to share about your product or service. Your team can talk with people directly about your company. Pass out t-shirts, pictures and other items to raise awareness about your organization. Whether you’re a new business or simply trying to gain more customers, Piedmont Park is the spot for you.

Piedmont Park was a great location for the Costa Coffee Tour to stop because it saw high traffic and was a great area to set up and have a large presence. – Costa Coffee

2. Target New Customers

Looking to meet new customers? We’ve got you covered. Piedmont Park attracts over 6 million visitors each year, and is one of the most diverse places that people can visit for free in the city of Atlanta. According to mobile data, Piedmont Park’s visitors compare relatively similar to Atlanta’s general population. Interests also vary widely including dog walkers, families, couples, seniors, teens, children, roller-skaters, cyclists and more. There’s a niche for everyone. You are sure to meet and discover your new target audience here.

3. Get Your Product in Users’ Hands

Who doesn’t love free product? Get your products into the hands of your customers by bringing samples, small tokens and distributing your product straight from your truck or tent. You can also show off your services like free facials, massages, fitness classes and more. A brand activation in Piedmont Park also provides a great opportunity for gathering testimonials, feedback and photos from people that have used your product or service. On average, Piedmont Park receives 16,000+ visitors on a daily basis. Prepare to be busy, because Piedmont Park visitors love free stuff!

Our product flies off the truck while at Piedmont. – Bolt24

4. Create Some Buzz Around Your Company

Have a fun and creative idea for creating stories around your brand? Piedmont Park offers a lot of opportunity to host unique and exciting activations. The Promenade has plenty of space to do something unexpected and outdoors for your business. Dockside has a beautiful lake background that makes for stunning visuals and presentations. Other ideas include hosting pup festivals, setting up food stands or showing off teasers for your upcoming movies or films. The opportunities are endless! Let us help you get creative with your next activation.

We can’t wait to interact with you and your brand here at Piedmont Park. Click the link below to find out more about past activations, how they work, and how we can get your activation started.